Design Destination Denmark
Copenhagen Design Agency won the project competition to develop and implement the brand strategy, visual identity and website for Design Destination Denmark – a collaborative initiative by Danish Design Centre, Designmuseum Danmark, Design denmark, Danish Crafts and Design Association, The City of Copenhagen, and Municipality of Kolding.
The result was Danish Design Festival.
Danish Design Centre
Danish Crafts & Design Association
The City of Copenhagen
Municipality of Kolding
Copenhagen Design Agency’s role:
Communication, brand strategy, visual identity and website.
Strategy and execution.
“We received many qualified bids, but Copenhagen Design Agency rose above with their large process expertise, solid project management experience and a strong communication strategic outlook. They can project manage many design stakeholders and execute within a short time frame”
– Design Destination Denmark, steering committee
Copenhagen Design Agency won the project competition to develop and implement the brand strategy, visual identity and website. The project management and execution was a significant factor since the new identity and new website had to be developed and implemented in less than 7 weeks.
In this project, Copenhagen Design Agency joined forces with graphic design studio Rasmus Koch Studio, digital agency Ruby Studio, and design journalist Anna Winston.
Danish Design Festival was a significant new initiative, uniting Danish design events and organisations for the first time. Taking place in locations across Denmark from 4 May to 9 June 2017, the first edition of the festival promoted Danish design through exhibitions, experiences, talks, conferences and awards.
The festival encouraged open debate around Denmark’s thriving and internationally respected design sector, fostering collaborations and uncovering fresh talent.